Candy

A Passion for PEEPS

It’s one of the United States’ most iconic candies—just maybe the most iconic this country has ever produced. After all, what other sweet treat has had its durability tested by a world-renowned university, guest starred in a hit television show, boasted its own world eating championship, and be featured in annual art contests? No candy other than PEEPS, the sugar-coated, brightly-hued marshmallow confection made in Bethlehem, Pennsylvania by the third-generation family-owned outfit Just Born, which also produces Mike and Ike, Hot Tamales, and Goldenberg’s Peanut Chews.